Be a Nelson Pitch Competition: Igniting Community Innovation

On June 16, 2025, StreetBiz Foundation hosted the first-ever Be a Nelson Pitch Competition on Microsoft Teams, bringing together a vibrant group of community innovators to present impactful projects aimed at addressing societal challenges. The event was a remarkable display of creativity, passion, and dedication from participants, affectionately known as “Nelsons,” showcasing ideas that resonated deeply with judges and attendees alike.

The competition was graced by a panel of distinguished judges:

  1. Gerdien Stam – Project Manager at a leading multinational corporation, known for her expertise in bridging technology with real-world commercial applications.
  2. Mark Stienen – A seasoned leadership coach and facilitator, whose career spans roles in law and human resources, bringing valuable insights into leadership and personal development.
  3. Jochem Wieringa – An accomplished entrepreneur and investor committed to supporting startups that address critical global issues such as climate change, poverty, and healthcare.
  4. Tanya Mupfure expertly steered the event as the Master of Ceremonies, ensuring smooth transitions and lively engagement throughout. Each Nelson had five minutes to pitch their idea, followed by a three-minute Q&A session with the judges, providing opportunities for participants to elaborate on their projects and receive constructive feedback.
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Tanya Mupfure expertly steered the event as the Master of Ceremonies, ensuring smooth transitions and lively engagement throughout. Each Nelson had five minutes to pitch their idea, followed by a three-minute Q&A session with the judges, providing opportunities for participants to elaborate on their projects and receive constructive feedback.

Participants showcased diverse, innovative projects, each addressing unique challenges:

  1. Loyiso Pieterse – Konke Bin Cleaning and Recycling Initiative
    Focused on environmental sustainability and community education, Konke aims to revolutionise recycling practices in local communities.
  2. Thuso Pejane – ResPlek (Student Accommodation App)
    Addressed the critical need for verified, affordable student housing through an accessible digital platform, easing a significant burden faced by many students.
  3. Zimasa Mretyana – Rivoni Foundation Soup Kitchen
    Emphasised community nourishment and social cohesion, creating a supportive environment where marginalised individuals can receive meals and emotional support.
  4. Gontse Molope – Nou So Deliveries
    Tackled the challenge of limited delivery services in townships by introducing an innovative WhatsApp-based delivery system, enhancing accessibility and creating local job opportunities.
  5. Tiisetso Seoe – Mathari Theatre Production
    Leveraged theatre as a powerful educational tool to address pressing social issues, empowering young people to express themselves creatively and foster positive change.

Judges carefully assessed each pitch based on relevance, creativity, potential impact, feasibility, and the quality of storytelling and delivery. The competition was incredibly tight, reflecting the high calibre of presentations.

The judges faced a challenging decision but ultimately selected the top three projects:

  • 1st Place: Thuso Pejane (ResPlek – Student Accommodation App)
  • 2nd Place: Zimasa Mretyana (Rivoni Foundation Soup Kitchen)
  • 3rd Place: Tiisetso Seoe (Mathari Theatre Production)

Pitch Competition Winners

The winners were awarded a cash prize totalling R10 000,00 generously sponsored by Jochem Wieringa. Each winner expressed deep gratitude for the recognition, highlighting how the prize money would significantly impact their projects’ growth and community reach.

Throughout the competition, a strong spirit of community, collaboration, and mutual support prevailed. Judges and Nelsons alike underscored the importance of building partnerships and continuing to refine their initiatives through shared knowledge and resources.

Despite minor technical issues, promptly resolved by Bafana Binda, the event ran smoothly, maintaining high energy and engagement from start to finish.

Participants praised the competition as a valuable growth opportunity, facilitating connections, mentorship, and practical feedback that will undoubtedly shape their future successes

Participants received sponsored items, including branded diaries and shirts, symbolising their significant contributions to community innovation. The inaugural Be a Nelson Pitch Competition set an inspiring precedent, showcasing how grassroots initiatives, driven by passion and purpose, can create meaningful social impact.

StreetBiz Foundation looks forward to hosting future pitch competitions, continuously nurturing the innovative spirit of Nelsons and fostering sustainable community development.

Together, we’re building brighter futures and stronger communities.

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